If you are out there trying to create content (or if you know it's on the horizon for you), this episode is for you. We're talking all about how you can repurpose your content to be a 24/7 salesperson for your business.
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In this episode, I answer a question I got recently about how to host great podcast interviews, where the conversation flows naturally and provides tons of tips and value to listeners.
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In this episode, find out the 5 tools you need to build your audience. If you are unsure about how you're going to reach enough people to make money in your business, let's make sure you have a plan (and the tools) you need to get there!
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Is getting in front of more people one of your goals for this year, specifically by getting on more podcasts? In this week's podcast episode, you're going to learn what 4 things you absolutely must do in your pitch, along with some tips on what visibility and "adding value" actually look like. So if you've been having the heebie-jeebies about promoting yourself, you definitely need to pop this into your eardrums.
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In this episode, I’m breaking down exactly how I was able to take 4 months leave from my business when I had my second child… and still get paid the same as if I were working normally! Learn my “farming” approach to business income, and find out what you need to do before even starting to plan your leave. I talk about the importance of knowing your numbers, and how taking time off may bring about feelings of fear or guilt.
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In today's episode, we're getting into the Ideal Customer Avatar, or ICA. But if you've heard of this concept before, it's not what you think. I actually have a real problem with the way this exercise is classically done in the entrepreneurial space, and I want to offer an extremely simple and clarifying alternative. My hope is that you'll feel relief from the hypothetical and sometimes paralyzing ICA exercises -- there's so much pressure to get it right and it's really hard to make up out of thin air. You'll have clarity around what you need to go do first or next in your business because you'll be able to ask the question, "What is the ONE next step my ideal person should take?"
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How can you know when an investment is right for you? Should you hire this coach, or take that course? How do figure out if it's the right time, or the right price? In this episode, you're going to learn exactly how to make business purchasing decisions with confidence. So the next time you see a program, course, or package from a coach or service provider (or even a job opportunity!) you'll know whether it's right for you now or not.
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